GRAYSONBEANE
A BIT ABOUT GRAYSON BEANE
The Full Story
Growing up, I was always able to express myself most through the written word. I’m fortunate that I was able to translate this ability into a blossoming career as a professional writer. I always strive to learn and develop my literary style and voice, approaching every challenge I come across as an experience to grow and develop as a writer. That’s why, in addition to working on projects similar to those I have already completed, I also seek out new types of endeavors I have yet to encounter.
MEETING COORDINATOR AND PROJECT MANAGER - WELLS FARGO
April 2023 - July 2024
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Coordinated and facilitated cross-functional meetings, ensuring clear agendas, timely follow-ups, and documentation.
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Maintained a professional workspace and atmosphere by ensuring that all required parties were attending.
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Managed multiple concurrent projects from initiation to completion, tracking milestones and ensuring deadlines were consistently met.
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Created centralized communication hubs between departments to streamline and organize communication, effectively minimizing project delays.
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Analyzed data to determine the success of meetings and implementation of strategies put in place.
CONTENT WRITER AND MANAGER - FREELANCE
June 2015 - Present
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Providing strategic content writing and editorial services to a diverse portfolio of clients across industries, including tech, lifestyle, CPG, finance, and gaming.
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Managed full content lifecycles for client projects-from ideation and research to writing, editing, and publishing-often under tight deadlines.
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Collaborated with Executive and UX teams remotely, maintaining clear communication, timely delivery, and adaptability to different brand voices.
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Conducted keyword research and implemented on-page SEO best practices, leading to up to 70% improvements in organic site traffic and search rankings.
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Developed high-performing, strategically-targeted Google Ads content that supported SEO objectives while reinforcing cohesive brand storytelling.
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Generated SEO best practices procedures for start-up clients and established clients looking to continue success of SEO strategies implemented while working directly with them.
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Notable clients include Bank of America, Prisoner Transport Services of America, Schleich Toys, HABA Toys, GameRant, Melwood Organization, and Mylestoned LLC.
SEO CONTENT WRITER/ANALYST - LENOVO
April 2021 - June 2022
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Crafted high-quality SEO-optimized articles and landing pages for umbrella brands and products layering in to and aligning with the overall Lenovo strategies and business goals.
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Manage multiple brand-focused landing pages with content plans and strategies to ensure high clickthrough and visibility.
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Maintained strict adherence to brand guidelines while aligning content strategy with overall marketing goals, ensuring consistent voice and messaging across platforms and audiences.
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Collaborated with merchandisers to present and implement content strategies focused on optimization and bottom-line conversion improvement.
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Partnered with the UX team to create content tailored to enhance website navigation and flow, ensuring an optimal user experience on both desktop and mobile devices.
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Analyzed data with GA4 and Adobe Analytics to determine where traffic was coming from and how to keep users engaged on the site.
LONG FORM WORK
Content of the Highest Quality
MY PROFESSIONAL SERVICES
Thank you for your interest in my work. I provide a diverse array of services so that you can find the one that matches your specific needs. That being said, my services go far and beyond what you see here, as I am constantly adjusting my work throughout the process so that your vision and my execution are closely met. Feel free to have a look around and contact me with any questions.
"All we have to decide is what to do with the time that is given to us."
J.R.R. Tolkien
CONTACT
Thank you for reviewing my Writer Portfolio. Please get in touch to find out more.